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Can I Become A Model?


Can I Become a Model? That’s a great question! The answer is yes, but the type of modeling you should pursue depending on what you are wanting to do in modeling and which categories you fit the look and fit for.  There are many different categories in the modeling industry, but what is the difference between them all? What categories do you fall in to, and how do you know what type of modeling you should be pursuing? These are all very common questions new aspiring models have when considering entering the modeling industry. I know I had a lot of the same questions myself when I first entered the modeling industry. At one point, I almost gave up on modeling because I thought I wasn’t tall enough to do modeling, but then found out about other types of modeling I could do where height was no setback! I used to think height and being skinny were the only thing agencies were looking for. Once I got to learning more about the different categories out there, I was able to address my doubts and want to make sure to help do the same for you!  These are some of the top modeling categories out there, but there are many more niche categories in modeling meaning there is room for everyone!

Top Modeling Categories Include

  • Editorial Fashion Modeling
  • Runway/Catwalk Modeling
  • Commercial/Lifestyle Modeling
  • Plus Size Modeling
  • Promotional Modeling

At Bella Modeling School, we make sure our students are well informed about the industry and understand the differences in each category. We want them to understand and know exactly the type of modeling they want to pursue and be fully prepared to pursue it

Lets start with Editorial Fashion Modeling

These models are the ones you find in the editorial spreads of pages like Elle, Vogue, Glamour, etc.  The requirements to be an editorial fashion model are: 5′ 9″ to 6′ 0″ tall and the models are very slim. A female editorial models’ measurements are usually – bust 33″, waist 23″, hips 33″.  This is one of the highest paid categories in modeling but also the most competitive. The more you work on building a name for yourself in the modeling industry, the greater chance you have of being successful in this category. Modeling agencies will always look at the “complete package” that the model presents when determining whether or not they can be editorial models. Don’t be discouraged if you don’t meet these stats exactly, there have been many models used outside of the standard requirements. Other things that help them determine hiring a specific model outside of look and measurements are number of followers on social media, image they have in the industry, and how well they can represent their clothing/accessories. Here are some examples of what Editorial Fashion work looks like. 


Runway/Catwalk Modeling

Becoming a runway model takes having a great walk and the height requirements all depend each designer and what the style and sizes of clothing they make. If it is a petite line, they will need petite models, and if it’s a line made for taller girls, they would need taller models. However, the industry standard for runway models for high fashion designers are  5′ 9″ – 5′ 11″ men 5’11” and up,  and for more commercial shows, especially in Dallas the average height they go for is 5’7″+ for women and 5’10” for men. There are many designers that have used models that are even shorter than that, depending on the show they are having. Runway models, along with any other category of modeling, must always know their exact measurements so they are able to fit the clothes that designers are going to be showing to their clients. Sometimes the items, especially if it is the first time designers are showcasing them, are made in sample sizes which are sizes 0-2 or measurements 34″ – 23″ – 34″. Designers here in Dallas, Texas are not as picky as New York or even LA. For example, I am 5’6″ and have been able to walk in many fashion shows. I was even able to walk the runway for a Mexican Designer, Enrique, at Voces Magazine International Fashion Show. So don’t be discouraged! You can still walk the runway even if you aren’t tall enough, I did! 

Commercial/Lifestyle Modeling

Commercial/Lifestyle models can be all ages, sizes, and height. Awesome right?!  Commercial models can do everything that isn't normally associated with high-fashion, such as everyday product adsfood products, travel industry, tech devices, and the list goes on, or products that go with a certain lifestyle such as someone doing yoga, drinking healthy smoothies, or walking the beach with a "family". I say "family" because the other people in the photo may be other models and not actual family members. Commercial models also need to take good care of their skin, teeth, and bodies. These are the models that look like attractive everyday people, and are representing a segment of the population that can relate to them, or want to look like them by using the products they are representing.  A bonus: they are usually well paid and Dallas is a big market for meaning lots of opportunity!

Plus Size Modeling

Plus-size models are not necessarily plus-size in terms of actual measurements. Sure, they fall outside the range of your standard editorial fashion model, which is why models in this category range from sizes 8 to 14 (depending on the build). Sometimes, even a size 6 can be considered to be in the plus size department. Most of the work for plus size models are in catalog, online, print campaigns for specialty brands and designers, followed by the showroom, runway, fit modeling and magazine editorials. You can find plus size models everywhere nowadays which is a great change in the modeling industry and is opening a lot of doors for aspiring models outside of what the standard size for models used to be. 

Promotional Modeling

Many promotional models, who are well under “modeling” height, have had excellent careers.  Promotional models come in all shapes and sizes depending on the requirements the brand they are working for. They do need to have great attitudes and people skills since they are representing a product or brand for that day. Promotional models are booked for jobs that involve interacting directly with consumers face to face, giving out samples of a new product, dressing up as a certain role for an event, or drawing attention to a booth at a convention. Promotional modeling is the one category of modeling that generally does not require being in front of the camera or walking a runway, and it rarely has a height requirement. I, for example, have done many promo modeling jobs in my career and they have been great experiences for me! Here are some examples of the promo work I've done: I've been a Vegas showgirl, 1920's flapper girl, and have done promo work for products like VP racing fuels.  These models are also known as a promo models or brand ambassador (BA's). There are always many jobs you can find in promo modeling and usually pay well by the hour. The ranges are anywhere from ($18-$50+ an hour). You will see a lot of models who pursue different categories of modeling doing these jobs on their downtime or in between other modeling gigs for extra money.

Can I Become A Model?


But that's not all!

There are many more categories in the modeling industry for aspiring models to pursue. I hope this helped you learn more about what is out there for you! Which category of modeling are you most interested in doing?

If you want to learn more about other types of  modeling you can pursue, including the niche markets of modeling in the industry, and which ones would be best for you, Apply here! Learn more about the industry and get the right training and materials needed to be successful in your modeling career!

Remember ladies to always KEEP IT BELLA!


Obdulia Espinoza

Bella Stylist, Actress & Model

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How to Land Your Audition!

     How to Land Your Audition!

Once stepping into the industry and owning your new title as a model, auditioning strategies are the next thing you want to conquer. Whether you are a freelance model or represented by a talent agency, be expected to attend auditions and castings frequently since this is the majority of the way you will book jobs when getting started in your modeling career. As a model, you are expected to look the part, walk the walk, but you also need to know what your ultimate goal in modeling is.

  • Your goal is to land your auditions! If you don’t land your auditions and get booked as a model, you won’t grow in your career or make a steady income


So what does it take to land auditions?

It takes punctuality, practice, confidence and talent. For those who have never auditioned before, let’s get an understanding of what a casting and audition is. An audition means a performance by aspiring talent. You will more than likely audition for a speaking role or character modeling, while in a casting, it is usually the process of selecting talent. You will likely cast for most modeling jobs in print and runway, but audition for acting, singing, dancing, or commercial roles.

Now let’s keep in mind that every model has to start somewhere, and every audition you attend is very important when starting your career. Do not expect to be perfect, but do expect to put in hard work! Each audition and job will be for a different project and can open new doors for you.


How long does a casting typically last?


This will depend on the market you are in. Let’s look at Dallas vs Miami. Dallas is a commercial print market, while Miami is a mix between commercial and fashion. There are a lot more agencies and talent in Miami as oppose to Dallas. You can be successful in both markets, but it all depends on your look and the demand for it in that market. Even though Dallas is a smaller market, we still have high paying commercial clients and less competition in the industry, meaning a higher chance of booking the job you are casting for! When you attend a casting in Dallas, you typically will cast between 10-45 minutes max, while in Miami you can be at a casting anywhere from 30 minutes-3 hours. Ever wanted to travel as a model.



Because there are many other models competing for the same job as you, it is important to be prepared and land your audition because you only have one shot to make a first impression! Learn more on what to bring with you to a casting call and click here !

You also want to be punctual and plan accordingly to get there on time. Make sure you give yourself enough time to get there and account for things such as traffic, getting lost, or needing to stop for gas. Casting directors will not take into consideration these excuses because time is important and you as the talent should have planned accordingly. It is best to get to your audition/casting 10-15 minutes before your specific call time. Any agent or agency will advise the same.

Why is this important? Keep into consideration you may have to do or read something before your audition that you did not expect. Getting there early will allow you to prep and adjust accordingly. Clients do look at details of when you were supposed to be at the casting and when you actually got there. Being even one minute late can hinder a model from being picked if it came down to selecting a model who was on time vs one that was late.

Practice makes perfect!

This comes from practicing your role for your audition or casting. For example, if you are casting for a runway show, it would be a good idea to practice your walk the day of or the day before in the heels you will be wearing for the casting so that you perform your best. If you have a commercial audition in which you have to read a script, you should practice reading it out loud a couple times with different voice inflections so that it flows easily or is memorized by the time you go to your audition. Effort shows and this will set you apart! Confidence and talent are the last things but the most important things you want to keep in mind in order to land your audition. The moment you walk in to the room people are always watching you. They want someone with great personality that commands everyone’s attention. This will make you memorable, which is key when talent is being finalized.

Casting directors tend to overlook talent that is too quiet, shy, nervous, or timid. If you show a lack of confidence, they will doubt your ability to perform. Have you ever heard the phrase fake it till you make it? It is important as a model to stay true to who you are but to also be able to turn your confidence level up a notch when needed.

Learn and practice the art of auditioning and casting along with learning all areas of modeling with the professional instructors at Bella Modeling School.


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How Should I Do My Hair and Makeup When Going To A Casting or Go-See?

 So, you have a casting or go-see coming up and want to make sure you do arrive with the right hair and makeup for it.  Let’s keep in mind that casting directors like to see the real you. They like to see the natural you. Not the just rolled out of bed you, they want their talent to show up with a minimal makeup but yet still presentable. The reason for this is because they may have a specific look in mind for their talent, and if you come with full faced make up it can be hard for the bookers to imagine the look they are going for on you. Keep in mind, it is always easier to add to your look as opposed to taking away from it.

So What Is The Modeling Industry Natural Make Up Look?


Let’s discuss some examples of what natural makeup would consist of. All you need is concealer to cover up any blemishes or uneven skin tones, a light coat of mascara to define your eyes on camera, and chap stick or a neutral tone lip gloss. For those who need a little more coverage, a BB cream like this one from IT Cosmetics. would be something to have on hand. Remember, natural is in trend in this industry and it’s best to apply just enough to highlight key areas of the face.



What Should I Do With My Hair?

If your hair is naturally curly, go to your casting with your curls. Make sure to touch up a few curls, and any frizz, to give you a more polished look. For those who have straight hair, run the straighter through a few times to get rid of any loose hairs. Avoid heavy products such as gels and hairsprays. If you have thick heavy hair and need a little product to hold your hair in place, it’s best to go with the bare minimum or a light hold hair spray like this one from Bumble and Bumble. Take a pony tail holder with you in case they want to see you with your hair pulled back.



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Tips on Getting the Perfect Model Headshot


It might sound simple, but your headshot is THE most important photo and the first photo you should have as an aspiring model. The better the headshot, the better gigs and opportunities you are able to take advantage of. Agencies and clients don’t want to see what you look like on a night out on the town, because it’s hard for them to picture what you look like any other way. They want to see how you look naturally so they know what they are working with to begin with.

Here are some tips on how to achieve the perfect model headshot to increase your chances of success in the modeling industry.

The first thing to do is to secure a great photographer who is able to capture the perfect headshot image for you. Make sure you check out their work and that they have a good amount of great headshots in their portfolios already. You want to shoot with a photographer that shoots headshots on a regular basis so you can guarantee you will get the shot you need. You don’t want to go with a photographer who specializes in wedding photography, fashion photography, or your friend/relative who just picked up a camera. Those photographers may be great to look into for different types of shoots for your portfolio but for your headshot specifically, you want a great photographer who specializes in model headshots to make sure you will get the right images you need. The worse thing you could do is spend your time and money on photos you cannot use or will have to get redone. Your headshot should be good for a couple years, unless your change your look, in which case you would need to update them.

Once you have secured a great headshot photographer, you need to book your HMUA (Hair and makeup artist). It is very important to invest into the right people for your headshot. Make sure to look into the work the HMUA has done specifically with model headshots. You want to get an HMUA who has experience in doing a natural, clean, makeup look. For this shoot, you don’t want to go with an HMUA who specializes in fashion HMUA, a wedding HMUA, or your cousin who just got her cosmetology license, and you definitely don’t want to do it yourself (unless you happen to be a great HMUA/Model). The camera will pick up everything, so you want to get an HMUA who knows how to achieve the perfect casting call/headshot look for you, so that you get the best images as possible!

One-Week Prior:

  • Whiten Teeth: white strips work great or even adding baking soda to your toothpaste helps!
  • Clean Skin regularly: If you don’t already have a regular skin care regimen that fits your skin type, you need to get on that ASAP! Clear skin is very important in modeling since it takes less time to apply your makeup for shoots and less editing time for the photographer to cover any imperfections.
  • Select Wardrobe: Your headshot wardrobe should be solid colored tops, no textures, think very classic looks. Headshots should last you a while, so go with looks that are not too “trendy”.
  • Get your eyebrows done: Having them done properly helps frame your face better.
  • Use SPF and moisturize daily: You want your skin to look radiant and fresh!



The Day/Night Prior:

  • Get plenty of rest: Nerves and excitement get the best of us, but the worse thing that can happen is looking tired in your headshot. You want to look bright and fresh the day of, so that the photos showcase the best side of you!
  • Eat and drink plenty of water: I have personally seen and heard stories of models passing out on set due to not eating or hydrating properly. Not only does hydrating properly help your skin look plumper, but keeps you hydrated behind any hot lights during your shoot. Not eating the night before or the morning of is not going to make a difference in your photos. Sometimes models may get very nervous which causes them to lose their appetite. You want to be aware of that and eat something to avoid passing out or not giving your best the day of!
  • Remove nail polish: You may end up doing poses in which your hand is near your face and want to avoid having chipped or very colorful nails for your headshot. If it’s not a clean French tip, natural nails, or nude, remove the color. But make sure they are well polished and maintained.
  • Prepare model bag: This should contain anything you would need for the day of the shoot. Think about the small and big things from lotion, to snacks and water, a razor, or even a cell phone charger.
  • Prep outfits: Make sure to iron or steam your photo shoot outfits the day before. You don’t want to show up with wrinkles on your shirt, which will throw off the photo or make the photographer spend extra time editing out. Bring them on a hanger to avoid them getting wrinkled again.
  • Practice poses and different facial expressions: Facial exercises are great to relax your face muscles and allow you to do different expressions with ease. You don’t want to have just one pose/expression the whole time, you want to work with your angles and try some smiling/non smiling looks. You’ll be surprised at how different you can look depending on the angle you are shot at.
  • Shave: I recommend doing this the day before to avoid skin irritation and taking a razor with you in case you miss a spot!
  • Wash hair: You want to do this preferably the night before, so you don’t arrive with wet hair. You want to make sure you have no products in it, especially any oils, which will affect how your hair will turn out. You want it to be your natural, clean hair.
  • Bring your best attitude! If you are having a bad day, leave it at the door! You want to be mentally prepared to give your best on your big day. People prefer to work with happy people, and if you think about it, it is also a great networking opportunity for you as a model. If the team you are working with likes working with you and likes your attitude, they would be more than willing to recommend you to any jobs they hear about or even decide to book you and work with you in the future!



With all this in mind and preparing ahead of time, you will be able to get your perfect model headshot to use for castings and open up the door to modeling opportunities! Remember to have fun and stay relaxed during your shoot (Breathe!) to allow the photographer to catch you in your best light. The worst thing you can do is fake a smile; it is very noticeable! You want to think happy thoughts as you are taking your photos to allow a natural smile to come through. It’s also a good idea to get a closed smile look in as well to have some variety. Hope these tips help you get your perfect model headshot!

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